Fashion stylist, producer, and artistic director, Jesus Luviano, is capturing the attention of the fashion industry in the U.S. with a new creative fashion campaign along with notorious Getty Images fashion photographer and industry veteran, Mark Gunter, and emerging male model, Joshua Guevara, spotlighting Dolce and Gabbana’s Fall Winter 2024 Haute Couture Menswear.
As a proud Mexican immigrant who came to Los Angeles several years ago and is living under the DACA program, Luviano says he is determined to make a positive impact in the U.S., especially in the fashion industry across Los Angeles, New York City and Miami, some of the top fashion capitals for emerging fashion directors and stylists. “As a proud Mexican and Deferred Action for Childhood Arrivals (DACA) immigrant living in Los Angeles, it has always been my mission to go after the American Dream and establish a career here in the U.S. Planting roots in this country is the realization of a fantasy come to life. I’ve taken my greatest wishes, hopes, and passion to enter the fashion industry and contribute in a meaningful way through hard work, focus, and perseverance. Having the opportunity to do what I love in the fashion world is a dream come true and this latest fashion campaign is the real-life manifestation I’ve been diligently working hard to achieve. It feels remarkable to launch this latest fashion campaign with a team of experienced professionals like Mark, Carlos, and Joshua,” Luviano said.
Luviano brought together this team of fashionistas for a creative fashion campaign in Los Angeles featuring some of the newest men’s wear pieces from Dolce & Gabbana. Luviano says the garments and jewelry for this special fall fashion campaign were inspired by Dolce & Gabbana Alta Sartoria men’s fashion show 2023 held in Ostuni, Italy. The color palette of the collection was a reflection of the ethereal and magical atmosphere of the show. Beige, white, and shades of brown dominated the designs, accentuated by the classic Dolce & Gabbana pure white to deep black.”Dolce & Gabbana’s latest fashion collection and theme was a prominent point in the shaping of what I envisioned for this fall fashion campaign photoshoot. Each masterpiece allowed me to enter into the enchanting realm of Dolce & Gabbana and spotlight their intricate embroidery in silk organza and lace adorned with glistening elements, ultimately creating a luxurious and magical experience. I wanted each of the fashion looks in the photoshoot to be simple enough, yet graceful and sophisticated while delivering eternal youthful looks of sheer beauty. ” Luviano said.
Shot both in studio and at a fabulous outdoor location in LA, Luviano is excited to share this new fall fashion campaign with the global fashion community. “This fashion campaign spotlighted leather shorts with square designs, gentle flowing shirts, delicate silk fabrics and an overall modern look with slender silhouettes that make for the perfect ensemble for a Palm Springs festival fashion looks,” Luviano said.
Metropolitan Fashion Week and Art Hearts Fashion have been immensely influential in Luviano’s experience in the fashion styling and production industry. “Working alongside the best of the runway fashion industry has taught me so much and filled my heart with boundless joy and gratitude. Huge thanks to my leaders for their unwavering support and trust since day one. I hope my work in the fashion industry ultimately brings others joy and makes my mentors proud,” Luviano continued.
For this fall fashion campaign, Luviano brought in esteemed makeup artist & hair stylist, Carlos Gonzalez, “Where I’ve come from and where I am now being creative and passionate in the fashion industry in LA is a big testament that anything is possible. I’m grateful for the team that helped me produce this beautiful fashion campaign– their creativity and energy developing this creative fashion campaign was inspiring and I can’t wait to do more exciting things like this in the future,” Luviano said.
Jesus Luviano is a former professional ballet dancer and emerging fashion show producer and casting director located in Los Angeles, CA. Originally from Michoacan, Mexico, he immigrated to the U.S. to pursue a professional dance career. After training at Shirley Winters Ballet and Fresno City College Theater & Dance in Fresno, California, he mastered different styles of competitive dance, choreography, and live show production while working with guest choreographers from Central California Ballet Dance Company and Alonzo King Lines Ballet. Jesus attended CSU Fresno, graduating Cum Laude with an emphasis in Sports, Entertainment Arenas, Theater and Facilities Management/Special Event Production. With more than 10 years of professional experience working in the entertainment industry, Luviano has grown his entertainment career working with top brands including the Ellen DeGeneres TV Show, New York Film Academy (NYFA), and the Greek Theater in Los Angeles. He is passionate about diversity and creativity when it comes to live entertainment and special events.
In the fall of 2017, Luviano joined the Metropolitan Fashion Week team, which oversees one of the world’s leading fashion runway show production companies, produced by president & founder, Eduardo Khawam and Executive Producer, Paul Jaramillo (parent company to critically acclaimed Cirque du Soleil.) Most recently, Luviano has joined the Art Hearts Fashion team while working alongside the company’s founder & CEO, Erik Rosette. From supporting the production of Miami Swim Week to Los Angeles Fashion Week, Luviano is determined to spread joy and do good in the world. Luviano is a firm believer that “it’s the special people we meet along this road who help us appreciate the journey.”
Luviano is an emerging fashion and production director who has also developed a passion for scouting and overseeing model castings for major events. He is also currently developing emerging models, singers, dancers and influencers within the talent management industry. For daily updates and information about future campaigns, business inquiries, projects, and events, follow Jesus on Instagram @Jluvi.